International Marketing Leadership
I fix international marketing when it is stalled or broken.
30 years leading marketing for Huawei, DiDi, and OLX Autos across 170+ countries. I help companies scale internationally without the chaos, and coach marketing leaders through career-defining transitions.
For Companies
For Companies
International expansion stalling? Marketing across markets feels like chaos? I help companies fix what’s broken and build capability that lasts.
- Interim CMO
- Fractional CMO
- Advisory
For Marketing Leaders
Stepping into a bigger role? Navigating a career transition? I coach marketing leaders through the moments that make or break careers.
- Executive Coaching
- Career Fast Track Programme
- The Marketing Academy
Career track record
Huawei
Huawei
Huawei
Huawei
Huawei
Huawei
Featured Case Study
3 new markets. 30% share. 30 days.
When DiDi needed to launch in three new markets simultaneously, I built the strategy, operating model, and local teams to make it happen. The result: category-leading market share in under a month.
What people say
Podcast
Building Marketing Capability in New Markets
Let's talk about your challenge
Whether you’re a company facing international marketing complexity or a leader navigating a transition, it starts with a conversation.